Are successful Sales people born or made?  Well, they’re born with the tools to prepare and communicate but many don’t know how to use them effectively.  However, we can provide a structured approach that has a greater chance of making a successful sale within your market, whether that is direct to the end-user or to intermediaries.

Whether you like to adopt a simple selling approach or one that is more consultative, we can enhance the confidence and effectiveness of your sales team with proven techniques supported by some frameworks to prepare for every eventuality.  From establishing the need and highlighting only the relevant benefits to overcoming objections and closing the sale, we have all the toolkit a salesperson will require.

Telephone Techniques
See our entry under Personal Development.

Selling Face-To-Face
Many companies are taking advantage of having all the Sales team together at monthly meetings by using ‘modular training packs’ to run half-day sessions that develop or refresh their skills.  These packs have a session-leaders guide, as well as masters for handouts and visual support material so that team members can take it in turns if necessary to lead particular modules, either one-to-one or in groups.  All the packs are tailored to the specific needs of our client and can be used over again, perhaps to bring new sales staff up to

Modules for Meetings
Customer Service is not a system or set of procedures with an internal focus that views the customer as an irritation or incidental.  It is an ethos and living culture within an organisation that we can help to put in place: and it applies as much to the way we interact with our internal customers as to how we treat external ones. speed as they arrive rather than wait until there are enough to run a course.

Customer Services
Whether it’s face-to-face, over the telephone, through written correspondence or through service actions, we can bring about changes in attitudes, language and behaviours that will make the difference in keeping your customers on-board. 

Having worked with Call Centres, Service Engineers, Administration and Finance departments and many other customer interface roles, we don’t believe that the customer is king: we do believe, however, that every king has advisors and that often we fail to educate customers.  We also fail to create support systems and perceptions that can respond to the diversity of customer needs and circumstances.  In other words, we fail to listen.  (See our link to The Call Centre Customer Care Pocketbook).

Download: The Customer Service Audit Ladder
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